Catia’s “strengths were her ability to clearly identify the true frustrations and pain points for users and her ability to shape projects firmly around these.”

Sally T. - General Assembly

 

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As an enthusiastic UX Designer, I am fueled by a passion for continuous learning and immersing myself in new topics while collaborating with diverse individuals. Welcoming new challenges is an exciting adventure for me, as problem-solving comes naturally. It's amazing how often I find myself naturally drawn to solving problems as if they somehow gravitate toward me!
Being an attentive and objective person, I thoroughly enjoy analyzing my options and exploring different possibilities. This analytical mindset seamlessly translates into my designs, where I strive to create solutions that are both meaningful and functional.

At present, I am working at Squiz, where I have the opportunity to apply my expertise, while also pursuing a part-time coding course with SheCodes. This dual journey allows me to continuously expand my knowledge and remain at the forefront of industry advancements


Experience

Senior UX Designer at Squiz, UK

At Squiz, I work in both UX and UI tasks, collaborating with a diverse range of clients, including Governmental institutions, Utility companies, Higher Education organizations, and the Finance sector.

My focus is on delivering exceptional user experiences through a comprehensive range of methodologies and tools. By prioritizing user needs, I craft intuitive interfaces and continuously refine designs based on valuable feedback and data insights.

Skill Set:
User Research | Customer Journey Mapping |Usability Testing | Treejack Testing | Data Analysis | Stakeholder and User Interviews | Heuristic Evaluation | Wireframing | Prototyping | Web Design


UX Designer at untied, the UK’s personal tax app

At untied, I enhanced user journeys for web and mobile apps through user research, feedback analysis, and data-driven design decisions. I collaborated closely with front-end developers to ensure the seamless implementation of designs.

Additionally, I played a key role in the migration and redesign of the company's website, making significant contributions to brand guidelines and imagery to strengthen the brand's identity. Moreover, I worked alongside project managers to optimize workflows using planning tools like ClickUp, resulting in improved team efficiency

Skill Set:
User Research | Competitive Analysis | User Interviews | Customer Journeys | Wireframing | Prototyping| A/B Testing | Website design | Web App | Mobile App | Illustration


UX Designer at Teachermate

At TeacherMate, I played a pivotal role in enhancing the platform for new and existing users, with a primary focus on improving the mobile experience. My responsibilities included conducting competitive analysis, user interviews, creating personas, and developing prototypes for usability testing.

Despite facing challenges with limited user collaboration, we successfully devised strategies to overcome this obstacle. By leveraging alternative methods and incorporating relevant user feedback and insights, we ensured the platform's development remained user-centric and aligned with their needs.

Skill Set:
Competitive Analysis | User Research | Wireframing | Prototyping | User Testing


UX/ Graphic Designer at Petgenoma

At PetGenoma, I played a key role in developing a user-centered experience for the new website and services during the brand's launching phase. I contributed to both graphic and UX elements, ensuring alignment with new brand guidelines. My responsibilities included designing social media templates, assisting with the launching campaign, and creating illustrations.

Skill Set: User Research | Competitive Analysis | Customer Journeys | Wireframing | Website design | Illustration


Completed Projects

V&A Museum of Childhood

The Challenge - To help V&A share its permanent collections, in a didactic and engaging way.

Duration - 2 week sprint

Deliverables - Competitor Analysis | User Research | Experience Map | Design Studio | App Map | Wireframing | Feature Prioritisation | Prototyping | Style Guide | Onboarding System | Illustration | User Testing | Responsive Design

 
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The Challenge - Help Stronger Brains display data about the learners in an effective and clear way.

Duration - 3 week sprint

Deliverables - Competitor Analysis | User Research | Experience Map | Design Studio | Wireframing | Prototype | Feature Prioritisation | Mind Mapping | User Testing